BulletProofBlog the blog on crisis communications

While enforcement of the Consumer Product Safety Improvement Act (CPSIA) isn’t expected to begin in earnest until early 2010, smart companies are readying themselves now for a new era of product safety regulation. Soon, the compliance hurdles will be taller, the penalties for failing to clear them will be harsher, and the brand liabilities that accompany enforcement actions will be greater.

This month’s edition of Levick’s High Stakes™ newsletter provides the insight and intelligence necessary to navigate a more perilous product liability landscape – outlining how to best ensure compliance and reputational strength in the face of intensified product safety scrutiny, and including an in-depth interview with former Consumer Product Safety Commission Compliance Director and current Expert RECALL consultant David Schmeltzer,

I invite all of you to check it out.

Larry Smith is Senior Vice President of Levick Strategic Communications, the nation’s top crisis communications firm, and a contributing author to Bulletproof Blog. Connect with Levick on Twitter: @Levick.