BulletProofBlog the blog on crisis communications

Bulletproof’s Weekly Web Wrap-Up offers a compilation of key discussions regarding social media’s increasing relevance to business.

Sometimes it may seem that the companies using social media to the greatest effect are those that market directly to consumers - but opportunities exist for B2B companies as well. There are a number of tried and true social media tactics and strategies that, while perhaps less well-known than B2C social media outreach, are just as crucial to B2B business development.

This week’s Wrap-Up highlights not only these important B2B social media tactics, but also case studies and instructional guides for social media platforms from Twitter to Facebook to Google Buzz:

Mashable:
13 Essential Social Media Lessons for B2B Marketers from the Masters

USA Today:
Facebook Helps Start Movements

Social Media Examiner:
8 Easy Ways to Network on Twitter

New York Times:
Digitally, Location Is Where It’s At

Social Media Examiner:
5 Tips for Getting Started with Google Buzz

Click here to receive the Weekly Web Wrap-Up in your inbox each week