Recently, CNN reported that Air Canada's regional carrier Jazz has decided to remove life vests from all of its airplanes in an effort to reduce weight and thus save fuel. At a time when just about every airline is already being criticized for charging customers more for less – on everything from blankets to luggage to drinks – was it smart for Jazz to put its reputation at risk? We’re all looking for ways to save ... Read More

From Starbucked.com to Againstthewal.com, gripe sites – or Websites and blogs that solicit and publish consumer complaints directed towards a particular product or company – are popping up on the Internet with increasing frequency. But according to a piece published in The Wall Street Journal last week, companies are finally indentifying ways to fight back. Thus far, the preferred course of action has been to buy up the domain names that may one day be used ... Read More

Even after a summer in which Barack Obama’s comments about religion and guns and Jesse Jackson’s “cutting” remarks about the Democratic presidential nominee offered ample reminders that the microphone is always on – no matter how private you think a conversation might be – two MSNBC analysts have done it again. During the Republican National Convention this week, Republican consultant Mike Murphy and Wall Street Journal columnist and former Ronald Reagan speechwriter Peggy Noonan were caught ... Read More

It’s a sad but true reality of the 21st Century that companies and governments must make cyber-crime part of their crisis communications plans. There has long been paranoia in the international business, information technology, and law enforcement communities surrounding hackers’ ability to invade private enterprise databases – and as such, best practices for communicating during such an event are proliferating every aspect of the global economy. But as a recent report from the British Government indicates, the ... Read More

The news media, legal eagles and Wall Street all seem to agree that the recent $100 million jury verdict in favor of Mattel, Inc., the maker of Barbie, against Bratz doll maker MGA Entertainment represents only a symbolic victory. That’s because the amount the world’s biggest toymaker won in the case is so much less than the $2 billion in damages it sought. But while the scale of Mattel’s victory remains the subject of debate, a ... Read More

Any avid reader of Bulletproof knows about product recalls. We write about them all the time. But have you ever heard of a recipe recall? Such was the case three weeks ago when a chef in the United Kingdom mistook the name of an edible weed for that of another herb that is, in fact, poisonous. What’s worse is that the name of the publication that published the embarrassing and potentially deadly mistake is Healthy & ... Read More