Levick Strategic Communications’ Bulletproof Blog, authored by thought leaders from the top crisis firm in America, offers insights and analysis on the most pressing communications issues facing corporations, countries, and interest groups today. From recalls to multinational mergers, and from high-profile litigation to regulatory and congressional investigations, this is your one-stop clearinghouse for the tactics and strategies that protect brand credibility and trust when they matter most.

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Retailers and the Importance of Preparing an Effective Crisis Response

Posted by: Larry Smith | Jun 15, 2009

Retailers and the Importance of Preparing an Effective Crisis Response

Gene Grabowski, Senior Vice President of the Crisis and Litigation Practice Group, spoke with The National Retail Federation’s (NRF) Ellen Davis about crisis preparedness in advance of his session at the association’s conference this week. Gene offers advice on how to develop a sound crisis plan, handling the media, communicating with key audiences, dealing with media inquiries, and adapting to the changing social media environment. “The key to an effective crisis response is being ready to ... Read More

What’s Next: The Bulletproof Interview - Shareholder, Creditor, and Bondholder Communications in a Troubled Economy

Posted by: Larry Smith | Jun 15, 2009

What’s Next: The Bulletproof Interview - Shareholder, Creditor, and Bondholder Communications in a Troubled Economy

Each week, Bulletproof Blog features exclusive interviews with thought leaders on issues of critical importance to companies and countries. This week – fresh on the heels of the NACD Directorship Global Forum and with high-profile proxy and bankruptcy battles making headlines – we interview Francis Byrd of The Altman Group, the fastest growing proxy firm in the United States. Mr. Byrd is Managing Director and Co-Leader for the Corporate Governance Advisory Practice. In this capacity, he ... Read More

Directing in an Age of Peril

Posted by: Richard Levick | Jun 12, 2009

Directing in an Age of Peril

In an era of sweeping regulatory reform, major evolutions in media, and unprecedented public anger toward Corporate America, boards of directors are asking two questions when it comes to reputational risk management in the Digital Age. First, what is our role in crisis? And second, how do we best prepare? These topics and many others were addressed during the 2009 NACD Directorship Global Forum, which brought together more than 100 of the most influential minds in ... Read More

AT&T’s Opportunity to Upgrade Its Image

Posted by: Dallas Lawrence | Jun 11, 2009

AT&T’s Opportunity to Upgrade Its Image

Apple enthusiasts rejoiced at the news of a new, faster, more powerful iPhone 3GS Monday – that is until they found out that AT&T would not subsidize the upgrade cost for current users. AT&T’s position not to allow upgrades for current customers has produced fast and furious backlash. Consumers quickly took to the Internet and formed a Twitter petition calling on AT&T to change its position. More than 8,000 people have signed the petition since it was ... Read More

What’s Next: The Plaintiff’s Perspective - Tracking the IP Pendulum

Posted by: Larry Smith | Jun 10, 2009

What’s Next: The Plaintiff’s Perspective - Tracking the IP Pendulum

In this regular feature, Bulletproof interviews top plaintiffs’ attorneys for their perspective on the crises likely to affect businesses in the near future. Today we talk to Doug Cawley, a principal in the Dallas office of intellectual property powerhouse McKool Smith. Mr. Cawley was in the news lately when an Eastern District of Texas jury awarded $200 million to his client, the Canadian software company i4i, in a patent infringement dispute over Microsoft Word's use ... Read More

Fines in Toyland

Posted by: Gene Grabowski | Jun 9, 2009

Fines in Toyland

It's happening just as predicted. Federal regulators are keeping their promise to levy massive penalties against companies that violate the new Consumer Product Safety Improvement Act, which Congress passed last year in response to the tsunami of food, toy, and consumer product recalls in 2007. The Consumer Product Safety Commission (CPSC) has announced that toy maker Mattel Inc. and its Fisher-Price subsidiary must pay a $2.3 million civil penalty to settle allegations that they knowingly imported ... Read More