Levick Strategic Communications’ Bulletproof Blog, authored by thought leaders from the top crisis firm in America, offers insights and analysis on the most pressing communications issues facing corporations, countries, and interest groups today. From recalls to multinational mergers, and from high-profile litigation to regulatory and congressional investigations, this is your one-stop clearinghouse for the tactics and strategies that protect brand credibility and trust when they matter most.

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What’s Next: The Bulletproof Interview - Brett Berty and Mike Rozembajgier of Stericycle Expert RECALL on Recall Communications

Posted by: Larry Smith | Jun 8, 2009

What’s Next: The Bulletproof Interview - Brett Berty and Mike Rozembajgier of Stericycle Expert RECALL on Recall Communications

Each week, Bulletproof Blog features exclusive interviews with thought leaders on issues of critical importance to companies and countries. This week, with high-profile recalls of peanuts, pistachios, and countless other food and consumer products making headlines, we interview Brett Berty and Mike Rozembajgier, the Senior Recall Strategist and Director of Recalls, respectively, for Stericycle Expert RECALL services. Together, Mr. Berty and Mr. Rozembajgier, who lead Stericycle’s industry-leading Expert RECALL team, have guided companies through the complex ... Read More

Mozilo - The Face of the Subprime Crisis

Posted by: Michael Robinson | Jun 5, 2009

Mozilo - The Face of the Subprime Crisis

The action that had been expected for almost a month - and what, it now turns out, had been in the offing since before the subprime mortgage meltdown publicly gave way to a global financial crisis – finally came to pass yesterday when the Securities and Exchange Commission (SEC) brought civil charges of fraud and insider trading against former Countrywide Financial Chairman and CEO Angelo Mozilo. As the face of the company at the center of ... Read More

AOL’s Spin-off from Time Warner is a Golden Brand Positioning Opportunity

Posted by: Michael Robinson | Jun 4, 2009

AOL’s Spin-off from Time Warner is a Golden Brand Positioning Opportunity

After a nine-year rocky marriage, Time Warner finally announced last Thursday that it will spin off AOL as an independent, publicly-traded company by the end 2009. The once massive Internet pioneer, formerly known as America Online, will be free again to venture into the business world without the restraints of parent company Time Warner. The trouble is that Wall Street isn’t exactly brimming with enthusiasm for the company’s return. But AOL does have at least one ... Read More

What’s Next: The Plaintiff’s Perspective - The Changing Face of Trial Practice

Posted by: Larry Smith | Jun 3, 2009

What’s Next: The Plaintiff’s Perspective - The Changing Face of Trial Practice

In this regular feature, Bulletproof interviews top plaintiffs’ attorneys for their perspective on the crises likely to affect businesses in the near future. Today we talk to Jack Olender, president and principal trial lawyer of Jack H. Olender and Associates in Washington, DC. The Washington Post dubbed Mr. Olender the “King of Personal injury – the undisputed champion,” while the Washingtonian observed that “no attorney in Washington is more feared than this medical - malpractice ... Read More

What’s Next: The Bulletproof Interview - Incoming ABA President Carolyn Lamm on the Rapidly Changing Legal Landscape

Posted by: Larry Smith | Jun 2, 2009

What’s Next: The Bulletproof Interview - Incoming ABA President Carolyn Lamm on the Rapidly Changing Legal Landscape

Each week, Bulletproof Blog features exclusive interviews with thought leaders on issues of critical importance to companies and countries. This week, with the current economic crisis and an increasingly inter-connected global community driving sweeping changes in the legal profession, we interview incoming American Bar Association President Carolyn Lamm. In addition to being one of the world’s foremost legal minds on issues of international arbitration, international trade, and international commercial litigation, Ms. Lamm has been named a ... Read More

Food and Beverage Makers Must Use Social Media to Influence Bisphenol A Debate

Posted by: Gene Grabowski | Jun 1, 2009

Food and Beverage Makers Must Use Social Media to Influence Bisphenol A Debate

According to a memo leaked by the Washington Post, food and beverage manufacturers are now at work devising public relations and lobbying strategies to prevent government bans of bisphenol A (BPA), a controversial chemical used in the linings of metal cans and lids. The notes of the private meeting held last week show that industry executives are especially concerned about the views of young mothers, who often make purchasing decisions for households and who are most ... Read More