BulletProofBlog the blog on crisis communications

The CNN tagline said it all – “Tiger Woods: Live and Scripted.” When the global golf phenomenon turned tabloid whipping boy addressed the media today for the first time since a late night car crash sparked explosive accusations of infidelity, there’s no denying that Tiger touched all the right bases. He took responsibility. He apologized profusely to everyone he’s hurt. He ... READ MORE

In tough economic times, corporate social responsibility often takes a back seat to corporate survival. But, as The New York Times reported last week, that is definitely not the case at the global pharmaceutical giant GlaxoSmithKline. CEO Andrew Witty has made access to life-saving drugs in the poorest corners of the globe his company’s mission. In the process, he is changing ... READ MORE

This week’s news that the U.S. Department of Transportation (DOT) will allow American Airlines and British Airways to “more closely coordinate international operations in transatlantic markets” among themselves and other carriers demonstrates that the correlation between Main Street opinion and Beltway deliberation is as strong as ever when it comes to competition issues. Even in this era of economic hardship and ... READ MORE

In this regular feature, Bulletproof interviews top plaintiffs' attorneys for their perspective on the crises likely to affect businesses in the near future. Today we talk to Jonathan S. Selbin, who represents plaintiffs in a class action alleging that Dell shipped faulty laptops with defective cooling fans, power supplies, and other essential materials. At issue are the Inspiron 5160 and ... READ MORE

The top six social media tips to know before you leave the office. As social media use continues to grow – particularly throughout the business world – it can be difficult for companies to identify where best to focus their limited resources. After all, there are hundreds of social networking sites around today, and few companies have the bandwidth to properly ... READ MORE

Bulletproof’s Weekly Web Wrap-Up offers a compilation of key discussions regarding social media’s increasing relevance to business. By now most people know about the importance of social media but many businesses are still trying to get a handle on how to best engage this critical space. While the challenge seems daunting, a one-step-at-a-time approach can facilitate an effective social media presence. ... READ MORE