Weekly Web Wrap-Up for July 9, 2010

Bulletproof’s Weekly Web Wrap-Up offers a compilation of key discussions regarding social media’s increasing relevance to business. The power social networking is not limited to social networking sites. Rather, with the expansion of Facebook’s Open Graph functionality and open-source Twitter and Facebook logins to sites throughout the Web, social networking truly defines many users’ online experience. This means that engagement with ... READ MORE

Bulletproof Interview Special – PricewaterhouseCoopers’ Edward Gibson on Data Security

As part of a continuing series of Bulletproof Blog™ video interviews with thought leaders across multiple disciplines and industry sectors, I recently sat down with Edward Gibson, a Director in PricewaterhouseCoopers’ U.S. Forensic Technology Solutions practice, to discuss data security in the Digital Age. At a time when companies are working to mitigate the cyber-security risks arising from criminals, competitors, and ... READ MORE

Are You Prepared for the Protest at Your Door?

A story in The Economist last week detailed a now-famous 2008 protest that took place at the London headquarters of Unilever. Greenpeace activists outraged with the company’s use of palm oil in its products dressed as orangutans and scaled its corporate office building, disrupted business, and displayed banners condemning Unilever for damaging the ecosystem. The publicity stunt won widespread media attention ... READ MORE

Six @ Six: Six Tips for Engaging with Mobile Audiences

The top six social media tips to know before you leave the office. The ever-increasing popularity and penetration of smart-phones has created a strong demand for mobile Web content designed for those accessing information on the go. While phones used to only offer limited and unappealing Web content, newer devices such as the iPhone 4 on AT&T, the EVO on Sprint, ... READ MORE

Weekly Web Wrap-Up for July 2, 2010

Bulletproof’s Weekly Web Wrap-Up offers a compilation of key discussions regarding social media’s increasing relevance to business. Despite its myriad opportunities, social media also can present some serious brand risks, as we saw with the Gulf oil spill and the tremendously popular fake BP Twitter account. However, nearly all of these potential brand hazards will exist whether your company is involved ... READ MORE

Anti-Corruption: If Countries Feel the Pressure, Companies Will Too

Last month, the Organization for Economic Cooperation and Development’s (OECD) Working Group on Bribery reported that in the 10-year existence of the OECD’s Anti-Bribery Convention (to which 38 nations have signed on thus far), 148 individuals and 77 companies have been sanctioned for bribing or attempting to bribe foreign government officials. Of the 148 individuals prosecuted, 40 received prison sentences. ... READ MORE