What’s Next: The Plaintiff’s Perspective – Advocacy Group Targets McDonald’s ‘Predatory’ Marketing to Children

In this regular feature, Bulletproof interviews top plaintiffs’ counsel for their perspective on the crises likely to affect businesses in the near future. Today, we speak to Stephen Gardner, litigation director for the Center for Science in the Public Interest (CSPI), which has advised McDonald’s restaurants of its intent to file suit against the fast food giant unless it removes ... READ MORE

Six @ Six: Six Critical Takeaways from Digital Capital Week

The top six social media tips to know before you leave the office. Earlier this month, Washington D.C. was transformed into an East Coast version of Silicon Valley – thanks to the first annual Digital Capital Week. Produced by Shiny Heart Ventures and iStrategy Labs, Digital Capital Week was a “10-day festival in Washington, D.C., focused on technology, innovation, and all ... READ MORE

What’s Next: The Bulletproof Interview – Richard Hubner on Proposed Changes to the Consumer Product Safety Improvement Act

Each week, Bulletproof Blog™ features exclusive interviews with thought leaders on issues of critical importance to companies and countries. This week, with Congress mulling changes to the Consumer Product Safety Improvement Act (CPSIA), we spoke with Richard Hubner, co-founder and President of The Sapphire Group, to discuss proposed changes to the law and the impact of what Mr. Hubner calls ... READ MORE

Weekly Web Wrap-Up for June 25, 2010

Bulletproof’s Weekly Web Wrap-Up offers a compilation of key discussions regarding social media’s increasing relevance to business. Social media’s exponential growth is showing no signs of slowing down. In fact, statistics released just this week by LinkedIn show that the site now has more than 70 million users and more than a million company profiles. As the self-described “professional social networking ... READ MORE

Do Toys Make Kids Fat?

Do toys make kids fat? That’s what a public health watchdog group would have you believe. This week, the Center for Science in the Public Interest (CSPI) sent a letter to McDonald’s calling on the fast food giant to remove toys from all packaged meals or face the prospect of litigation. According to the CSPI, the toys included in McDonald’s Happy ... READ MORE

Corruption Poised to Affect Corporate Ratings

Add another voice to the growing chorus who are signaling the dawn of a new era in the fight against corruption. In just the last several months, Obama Administration officials, leading trade organizations, and high-profile NGOs have all articulated an intensified focus on corporate corruption issues. Now, credit rating agencies have jumped onto the bandwagon – and, in the process, ... READ MORE